Relationship Marketing: No gimmicks or gadgets; You will get out what you put in.

Relationship Marketing: No gimmicks or gadgets; You will get out what you put in.

This past weekend, November 8th represented my 7th year in the profession of Relationship Marketing and I remember that night quite vividly.

I was invited by a friend to come “check out a business opportunity” that he was excited about, yada yada yada… I’ve heard plenty of these pitches before but this time I received it differently.

Why? It was time for a change in my life.

Earlier that day, I remember telling my then girlfriend (now wife of 5+ years) that I was heading over a friend’s house that evening.

Let’s just say that she wasn’t as fired up as I was, since she had prepared one of my favorite dishes for dinner.

However, She didn’t know but at the time I was already falling behind on my mortgage and financially speaking, barely treading water.

After seeing the presentation I immediately decided to jump in, although initially skeptical I took a chance, over-drafted a credit card and went to work immediately.

Quite honestly, I could’ve been recruited into anything- I was looking.

Now what? Time to LAUNCH right? No, not exactly…

I remember the first time my mentor told me to make a list and I totally didn’t listen.

I figured I’ll just go through my phone and everyone I knew would listen… besides, who wouldn’t want to join something that could make us all rich, right?

Not the case… I scheduled a home event, called ten people and explained everything over the phone. They all said no, nor did they show up.

I even tricked a friend to go over one of the top earner’s house’ to see a presentation, cut him off mid presentation and started presenting myself.

Long story longer, he told my sponsor not to work with me because I was un-coachable and wouldn’t last long.

This actually “pissed me off to succeed” and was probably the best thing that could’ve happen in my career.

After which point, I learned from my mistakes and became the most coachable distributor ever. Most would’ve quit after experiencing no success but not me, I had to make this happen.

What would be different from the defining moment of failure? I decided to GoPro.

I wouldn’t allow people who were miserable, and weren’t offering to pay my bills be the same to dictate the direction of my life.

I knew that the profession of Relationship Marketing would work if I did, and therefore, I dove right in and learned everything I possibly could, all while working 3 other jobs.

Relationship Marketing Quote by Ben Bradshaw

I was also introduced to Personal Development and the Great Jim Rohn. During that time I thought it was the same guy from ESPN (Rome is Burning) so if he was involved, it had to be LEGIT! Lol… True story.

rohn vs rome

More importantly, I decided to master the mundane system that yielded high results. I call it IPA (Income Producing Activities).

I decided to master the mundane system that yielded high results. I call it IPA (Income Producing Activities). -Ben Bradshaw

I went to work and booked the time of everyone I knew regardless of if they were interested or not. I quit focusing on convincing people to emotionally detaching from results, and started sorting my contacts as well as tap rooting into their warm markets.

Have I failed? Of course. But I’ve learned to get back up more times than I’ve failed.

Have I failed? Of course. But I’ve learned to get back up more times than I’ve failed. -Ben Bradshaw

Besides, no one can avoid failure or rejection.

If we want to be successful in anything we do, then we have to embrace our fears and realize that the no’s equate to yes’s but it comes down to timing.

We have to understand and track our numbers just like any business would do, and inspect our ratios. More importantly, we have to realize that Relationship Marketing is the vehicle to allow us to capitalize and live our wildest dreams, but first we must replace our wish bone with our back bone. However, it’ll take a shit ton of work!

So what’s it going to be?

Are you going to become a professional?

Are you going to pay your “10,000 hours” (Outliers, Malcolm Gladwell) or quit and cry boo hoo, as well as go back to the same job that guarantees you won’t live your dream lifestyle?

Wait. Quit and go back to what?

No way! Instead, go to work.

It won’t be easy but it will be worth it and again, you’ll get out what you put in. Guaranteed.

 

Follow the Journey to 7 Figures

Subscribe to my mailing list and get interesting stuff and updates to your email inbox.

I want to hear your thoughts! Comment below.